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The international trade fair drinktec will take place in Munich next week and CanLab will be there! All the big names from the beverage and liquid food industry are present at the fair. Suppliers from all over the world come to Munich. During the fair everything revolves around innovation and ambitions of the sector.
For us it is the first time at drinktec. The fair is only organized once every four years. In the other three years, the BrauBeviale takes place in Nuremberg. A similar and just as well known event, but drinktec is considered the big brother. The fair is known as Europe’s most important meeting place for the entire beverage production chain.
One-stop shop
Arjen van Zurk: “We present ourselves in Munich as a one-stop-shop, in collaboration with packaging supplier Eshuis. Together we will also present our solution for printing sleeves with the Pfand logo, which is mandatory according to the German deposit system. The aim is of course to create more brand awareness among German potential customers. The drinktec fair is not only interesting for the beer market, we also see opportunities for energy drinks, wine and kombucha.”